Your storefront is prime real estate for your place of business because it can easily attract potential customers if used properly. Windows, doors, and even curbsides are all valuable in bringing in the traffic you need to boost business. However, it’s also very easy to deter people from entering your store if your signs aren’t […]
19 Print Products You Didn’t Know Were Eco-Friendly
In the digital age, printed marketing materials are still very much an essential part of most business plans. One might think that attempting sustainability via printing is a pipe dream, but they’d be wrong. While it’s not possible to be 100% sustainable, it’s certainly attainable to practice eco-friendly methods in printing, not only through recycled […]
5 Dos and Don’ts of Creating the Perfect Logo
Logos are a vital part of your marketing strategy and brand development, and it’s safe to say that a memorable logo remains timeless. Take the Nike swoosh, the Mcdonald’s “M”, or the Starbucks iconic green color. We are constantly reminded of these logos, but as direct and indirect consumers of these companies, we also have […]
Using Instagram Guides for Marketing & How to Create Your Own
The world of social media is constantly evolving, with new features popping up on multiple platforms seemingly on a daily basis. These features are often in favor of businesses and influencers who aim to use their platform to market their brand. For example, we’ve seen the recent growth of video content skyrocket due to TikToks […]
How-To: Create Custom Thank You Cards for Every Scenario
‘Thank You’ cards are just one of those prints that will be around forever. They are thoughtful gestures and give each recipient a sense of purpose and reassurance for their positive actions, no matter the scenario. Generally printed on greeting cards and sometimes postcards, thank you cards are very easy to send out – you’ve […]
2023 Print Industry Trends & Their Relevance to Consumers
We did some digging to uncover what’s trending in the world of printing for this year. We’re here to report that while none of the trends we came across are new, per se, they are in fact making their way to becoming the center of attention in 2023. In this blog, we’ll discuss the visible […]
Planning a Successful Trade Show Booth
After the uncertainties and restrictions of the last few years, trade shows and conventions have finally made their comeback. You might have materials already on hand from past trade shows, but a lot has changed since the mandatory hiatus of large events. With that being said, it may be time for a refresh. As your […]
How-To: Set Up Canva Files for GotPrint.com
Canva is a highly regarded platform for non-designers (and sometimes designers!) who wish to create professional-looking designs for both the web and print. Many of our customers use Canva to create files for printing, so we’re here to offer this helpful guide to setting up your design files accordingly to print with GotPrint. We promise […]
8 Prints You Need for Your Next Pop-Up Shop
The concept of a pop-up shop for a business in the retail or food industry is, without a doubt, always a good idea. Especially if you run a small business! Why? Pop-up shops don’t require long-term rental contracts and require much cheaper rent than you would normally pay for a permanent brick & mortar location. Because pop-ups […]
6 Steps to Planning Your 2023 Marketing Strategy
Three days into a new year, you’re most likely here because 1) you’re questioning how it’s already 2023 and 2) you need some assistance with your marketing plan. Now, you might be wondering if it’s too late to even be researching this, and the simple answer is: no – it’s never too late to draft […]