With the introduction of its Every Door Direct Mail service, USPS devised a way for small business owners to target a large pool of potential customers quickly and cost-efficiently. Thanks to EDDM, there’s no need to purchase expensive mailing lists, many of which contain incorrect or outdated names, or spend hours printing and attaching individual […]
Celebrate Mother’s Day with Personalized Gifts for Mom
This year, Mother’s Day is on Sunday, May 12, 2019. Sure, you can stick to purchasing flowers and candy like everyone else, but why not make this year’s gift a little more special? By ordering now, you can give Mom an extra-meaningful gift and avoid the last-minute crowds. Plus, when you order affordable photo gifts […]
Trade Show Marketing Ideas to Generate Sales and Attract Crowds
Trade shows are expensive and time-consuming investments. There is so much to take into consideration, including registration fees, booth rentals, staff travel, and freight shipping costs. Yet, despite the challenges, trade shows are an indispensable tool when it comes to growing your business. Trade shows allow you to gain brand exposure, attend educational workshops, check […]
Top 10 Tips to Design a Killer Startup Logo
Creating a logo design may seem easy, but in reality, it is quite a hefty task that comes into its final shape after going through a lot of pre-work. It takes intense market research, profound design knowledge, and many revisions to come up with an astounding logo design. Therefore, what seems like a minor detail […]
Real Estate Farming Postcards – 8 Best Practices You Should Follow
If you’re new to real estate marketing, you’ve probably noticed the word “farming” being thrown around a lot. Simply put, farming is the concept of establishing yourself as an expert in a specific area of real estate. This area can be based on geography (such as an exclusive neighborhood within a large city) or a […]
10 Stunning Examples of Black Business Cards
First impressions tend to last, especially when it comes to branding. So, it’s no surprise that companies are looking for business cards that are more unique than ever. As more and more business owners veer away from traditional styles, we’re noticing a new and modern aesthetic we can’t get enough of – black business cards! […]
Increase Employee Retention With This Comprehensive Onboarding Guide
As a business owner, you probably have a business plan and a marketing plan, but do you have a formal onboarding plan? If not, it’s never too late (or too early, if you have yet to hire your first employee) to put one in place. After all, once you’ve found an amazing and talented employee, […]
Artists & Photographers: How to Print & Sell Your Art
Despite the seemingly endless amount of tools and services geared toward creative professionals, it can be overwhelming for new and established artists to jump into selling art prints and other merchandise. Well, take a deep breath and don’t panic. We’ve put together a step-by-step guide to help you take your art from the screen to […]
Glossy vs. Matte Cards – Which Finish is Better for Your Prints?
One of the most common dilemmas our customers face when printing everything from business cards to wedding photos to art prints is understanding the difference between glossy vs. matte paper. The difference in appearance between a glossy finish and a matte (also known as dull or flat) finish is due to how they reflect light […]
15 FREE Fonts to Help You Design the Perfect Wedding Invitation
Nowadays, there really is no such thing as a “typical wedding.” As weddings become increasingly personalized and unorthodox, brides and grooms can spend weeks searching for the perfect wedding invitations to capture the spirit of their upcoming ceremonies. More and more engaged couples are even going the extra step and printing their own! By designing […]