Every company, from corporations to small businesses, needs a marketing strategy to boost brand exposure and reach out to new clients. While digital marketing has unquestionably widened the reach of advertisement and sales campaigns, there are still countless reasons you should be considering direct mail marketing. By “direct mail,” we do mean hand-delivered postcards, envelopes, […]
Tag: marketing
How to Create Welcome Kits for New Employees
A branded welcome kit or a company swag bag is a handy marketing tool that every company should consider as an investment. We’ve seen company kits used as giveaway items at tradeshows, for new employee onboarding packs, as themed gift bags for special events, or as a gift of gratitude or reward for valued customers […]
5 Ways to Promote Your Skills & Art as a Graphic Designer
The demand for graphic designers and their particular skills will always be around, given that we live in a society that thrives on visual representation. Many have chosen this profession because they know this, but also because they genuinely enjoy creating. As a skilled artist and designer, you might already have an impressive roster of clients, […]
Standard vs. Rounded Corner Business Cards – Which Should You Choose?
Since the 15th century, aristocrats have been using cards to identify themselves, which has since evolved into a marketing tool used by professional individuals and businesses of all sizes. Standard business cards are a tried and true marketing tool that can achieve so much in a simple interaction between two people. In fact, it’s our […]
Choose Custom Car Magnets for Branding, Advertising, & Beyond
Company vehicles are more than just an additional expense for your business and a way to get around town – you can actually use them to market your brand & services! If you have a vehicle that needs branding, you don’t need to wrap your entire car or get a decal that may or may […]
5 Dos and Don’ts of Creating the Perfect Logo
Logos are a vital part of your marketing strategy and brand development, and it’s safe to say that a memorable logo remains timeless. Take the Nike swoosh, the Mcdonald’s “M”, or the Starbucks iconic green color. We are constantly reminded of these logos, but as direct and indirect consumers of these companies, we also have […]
6 Steps to Planning Your 2023 Marketing Strategy
Three days into a new year, you’re most likely here because 1) you’re questioning how it’s already 2023 and 2) you need some assistance with your marketing plan. Now, you might be wondering if it’s too late to even be researching this, and the simple answer is: no – it’s never too late to draft […]
10 Ways to Make Your Business Holiday Friendly
With everything going on in the world, and 2020 being the most outrageous year, it’s hard to believe that we’ve already reached the Holiday season. Did all the Christmas ads shake you up a bit? Did you have to do a double-take of your calendar to realize that we’re already in November? We can totally […]
12 Creative Uses for Custom-Printed Magnets
An underrated, yet powerful way to boost branding is by using custom printed magnets to gain visibility in high-profile, high-traffic zones. Our marketing magnets are applicable to multiple different industries and occasions. Let’s say you operate a restaurant, home repair or handyman service, retail store, or other small business — you can invest in high-quality […]
The Top 6 Marketing Tools Every Successful Freelancer Needs
Freelancing is becoming increasingly relevant in today’s economic society. More and more professionals are turning to freelance to take the place of a traditional 9-5 office job. As the term suggests, there are many aspects of freedom and comfort when it comes to taking on freelance work. For example, if you are approached with a […]