In 2010, American Express launched its Small Business Saturday movement to help smaller companies benefit from a busy holiday shopping season typically dominated by big-box retailers. Strategically scheduled between Black Friday and Cyber Monday, this campaign has grown into a national holiday that is celebrated by more and more businesses and consumers each year. An […]
Category: Tips & Inspirations
Customer Spotlight: Christin Creative Co.
With the launch of her consulting business Christin Creative Co. (Instagram: @christincreativeco), Christin Singh turned her love of storytelling and design into a bustling, multi-faceted career. Thanks to her photography expertise and a degree in Communication, PR, and Marketing, she has developed an impressive portfolio of clients who trust her with their brand development and […]
16 “Spooky” Tips for a Killer Halloween Party
There is often so much going on this time of year, from holiday travel to crazy work schedules, that hosting a Halloween party may seem like an intimidating endeavor. However, with a little advance planning and these easy tips, you can throw an incredible Halloween bash that will get the holiday season off to a […]
Get Noticed and Increase Sales with Rigid Signs
Rigid signs cover a broad range of indoor and outdoor signage, each serving its own specific purpose. We will go into more detail about the various types of commonly-used rigid signs below, but first, here are some general rules that should be applied to all signs: Designs should be simple and focused on one central […]
Copyright Guidelines for Graphic Designers
One of our favorite things about working at GotPrint is admiring all the creative and fun designs that customers submit on a daily basis. Occasionally, however, we come across orders in which copyrighted material or trademarks are being used without permission. As a general rule of thumb, you should avoid using or reproducing artwork, logos […]
Accessorize Your Desk and Office to Feel (Almost) Like Home
The average American employee works just over 40 hours each week1, so it’s not surprising that we often refer to our work environments as our second homes. Thankfully, more and more companies are making efforts to make their workplaces as inviting as possible, with perks such as free coffee, onsite daycare or bring your dog […]
15 Brilliant and Useful Yard Sign Ideas
Yard signs are affordable, lightweight and incredibly portable, so it’s not surprising that both small and large businesses use them to target passersby and local customers. However, as with any other marketing tool, there are several factors that should be taken into consideration to make your lawn signs as effective as possible. Before you order […]
22 Creative Restaurant Marketing Ideas for Every Budget
With over 1 million restaurants in the United States, delicious food and exceptional service are just the bare minimum you need to succeed. The good news is that we’re eating out more than ever. In 2017, Americans spent 48% of the family food dollar on restaurants, compared to 25% in 1955.1 In order to stay […]
Business Stationery Essentials to Help You Succeed
Fall is quickly approaching, which means retailers large and small are in back-to-school mode. As students around the country shop for new apparel, backpacks and calculators, this is a great opportunity for businesses to refresh their business supplies and branding materials as well! We’ve talked about stationery for startups before, but as your company grows […]
Why Uber & Lyft Drivers Need Business Cards
There’s no easy answer to how much Uber and Lyft drivers truly make an hour, especially when you take into account the cost of gas, insurance and wear and tear on your car. The amount of money an individual makes as a rideshare driver will vary, but one thing all drivers can agree on is […]